How to Quickly Gain an Unfair Advantage in Sales
Earning new business sales is hard work, no doubt. There are numerous things that need to happen to be successful and many different ways one might go about accomplishing the sale. The question becomes, what is the most successful approach and how do we make sure we are doing it? Recently I completed three straight days of sales training with 14 companies in attendance. When asked the question, "do you put your customers’ needs and interests before your own", the overwhelm
